The challenge
Create a polished system that could promote one high-end property and strengthen trust in the agent behind the listing.
Luxury real estate campaign
Ellison Coastal Property Group
One property. One clear story across every touchpoint.
The direction
Calm coastal luxury, precise seller positioning, personable guidance, and lifestyle-led storytelling—not a generic listing template.
Designed to accomplish
Help the property stand out, speak to the right buyers, and make the agent’s strategy easy to understand.
What was created
- Just-listed flyer
- Open-house promotion
- Seller-services flyer
- Seller strategy snapshot
- Listing brochure and business card
